What is GEO / AIO?
Generative Engine Optimization (GEO), often referred to as AIO (AI Optimization), is the new science of getting your business recommended by AI agents, not just ranked by Google.
Why the Name Change?
For 20 years, we practiced SEO (Search Engine Optimization) to talk to Google's algorithm. Now, we practice GEO / AIO to talk to Generative AI models like ChatGPT, Claude, and Gemini.
While the goal of SEO was to get a click, the goal of GEO/AIO is to get a citation—to be the single answer the AI provides to the user.
Traditional SEO
Optimizing for Google Search.
- 🔍 Focus: Keywords
- 📉 Goal: Traffic (Website Visits)
- 📄 Output: 10 Blue Links
- 🏁 Result: User digs through results
Modern GEO (AIO)
Optimizing for LLMs (ChatGPT/Gemini).
- 🧠 Focus: Entities & Facts
- 📈 Goal: Authority (Mentions)
- 💬 Output: One Direct Answer
- 🏆 Result: AI recommends YOU first
How We Optimize for AIO
AI models don't just count keywords. They try to understand "Entities" (real-world people, places, and businesses). If your website code is messy, the AI treats you as "noise." We fix that using three pillars:
The 3 Pillars of AIO Success
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Structured Data (Schema):
We translate your website content into JSON-LD code. This is the "native language" of AI. It explicitly tells the robot: "This is a Business. This is our Address. This is our Rating." -
Entity Verification:
We connect your website to the Knowledge Graph. This verifies that your business is a real, physical entity, distinguishing you from fake spam sites. -
Contextual Content:
We restructure your text so it is easy for an LLM to summarize. If an AI can't summarize your service in one clear sentence, it won't recommend you.
Test Your AIO Score
See exactly how ChatGPT and Gemini view your business right now.
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